New promotional video for Shredall & SDS

Yesterday we were proud to release our latest promotional for Shredall & SDS, the secure document shredding, storage and scanning company. Shredall has been a great contact for Dynomite over the years, so we were delighted when they came to us again to make their new video.

As a family-run business, Shredall care about people – not just their clients, but also those within their own company. They wanted their workers to feature heavily in their latest video, and we worked with them to help give their team members a voice.

Some of our team on the Shredall shoot

We worked closely with Shredall throughout pre-production to develop a concept and script – one which allowed their team to shine through whilst still portraying the company’s vision and goals. We also took our time on the edit, weaving together a montage of footage with the various layers of dialogue, and Shredall had their input throughout this process too.

Shredall & SDS – Promotional Video

We think the finished result is definitely worth the efforts put into it from both sides, and the company’s personality is showcased well in the video. If you agree, and if you would like us to come and tell your company’s story, then please get in touch!

All About The Production Process

To The Drawing Board

During the pre-production stage, primarily, it is essential to meet with the client to establish what they want the video to look like and what the video needs to achieve. It is important to establish the theme, key messages and how the company would like to be portrayed in the video and we always take these points on board throughout the productive development.

Creating The Concept

When creating the concept for Cakeit’s video, we applied all of the points in development. It was clear we needed to produce something that would showcase the benefits and ease of use of Cakeit’s courses and cake decoration kit.

Cakeit Advert

Storyboarding and Scripting

When storyboarding and scripting, we take an imaginative approach and we are always open to new interesting ideas. As a team, we have creative meetings and run all our ideas past one another, including directors and editors, this assures us that our ideas can be achieved.



Part of the production process requires the organization of location scouting and searching through our actor or voice over databases. For the Establishment’s video there was a lot of organisaton that went into lighting, sound, location scouting and prop handling that were essential to the visual style.

Establishment – Superstar


The way something is filmed can change the audience’s perspective of a video. There are many different filming techniques that can enhance viewer experiences. For example, we chose to use a track on Uniglobe’s video so that we can motion track the text to the movement.

Uniglobe Promotional Video

Having a good reliable crew is a key feature at Dynomite. We have a resource of production crew who filmed this video using a C100 and a canon 6D. They envisioned the visuals through the scriptwriter’s words, turned the storyboards into moving image and created a high-end glossy look for a corporate travel video.

Post Production

The final stages of film making is Post Production. Our editing software includes Final Cut Pro, Premiere Pro and After Effects. The editor’s processes cover editing sound, pictures and music, adding any special effects whether it be visual or audio, sound mixing, colour grading and title and graphic designs.

Our Creative Space – Dynomite Productions Graphics & Animation Showreel 2017

Showcasing the graphic design and animation services of creative agency Dynomite Productions. Looking for video as a part of your marketing strategy? We are experts in visual storytelling and create compelling video using the latest innovation and techniques that excite our clients’​ and engages their audience.

Deciding on the right type of video production

We have outlined some of the different types of services and productions that might help you when you are considering having a video made.

1. Promotional videos – These can be used to promote a company, product or service and are very effective as short (usually between 30seconds – 3 minutes) videos that sit on a web page, or a range of videos over different pages relating to the content. Also very good for exhibition stands and to give out at exhibitions, to integrate with youtube and social marketing, to promote an offer or new area of the business, to give a quick demonstration of a product.

2. Training videos – These can be very varied, from something with simple voice over and animation to filming a recreation of an event, to include interviews with people or animation, sometimes in part and other times fully animated. The main point with a training video is to get the companies message across in a way that is engaging, creative and relevant.

3. Live event filming – This could be a conference that wants a multi camera shoot and editing down to the individual speakers and a 2 minute highlight of the event to a live show, to an open day or product launch. We have the capabilities to run a feed from 1 camera to a TV screen and a converter to join up that screen to another one, which would mean that you could offer a live feed from the event to 2 screens. We also work with a company that has a full OB (outside broadcast) setup, which would mean that you could offer live streaming to an internet  / TV channel, or up to 8 camera live edit that can be output to a screen.

4. Animation – This can be anything from  CGI (computer generated animation), digital grading (manipulating the image in post production to give it a bespoke look), animating illustrations, logo animation, motion graphics or 3d modelling, and can be  part of a filmed video to give it more visual presence or as your complete film.

5. Communication – This can be delivering an internal or external message to employees or clients, it could be used to deliver information, launch a campaign, give a notification or promotion or just as an update. The important point with a communication video is that it allows you to connect far better than an email or written document and it makes it more personal.

Promo video production – local companies, affordable costs

Do you have a business, product or service that you want to promote?

Are you are looking for a video promo for your website and external hosting such as facebook, youtube or twitter?

Dynomite Productions Ltd offer a low cost service whereby we will help you plan the concept for your video, spend a day filming a single camera High Definition shoot anywhere in the UK and create a fully edited film for you.

Our objective is to offer a high quality service at very competitive rates.

For more information contact us for a quote and to discuss your requirements.

Example of a 1 day shoot